What It’s Like to Work With a Photography Marketing Agency
June 5, 2025
A behind-the-scenes look at how strategic support can transform your brand—and your bookings.
So, you’ve been thinking about hiring a photography marketing agency.
But you’re wondering: What does that actually look like?
Do they take over your brand?
Will you lose control of your voice?
Will it feel like someone else is running your business?
At North+South Agency, we hear these concerns all the time—especially from creatives who’ve tried templates, masterminds, or “social media help” that didn’t really help.
Let’s pull back the curtain and walk you through what it’s actually like to work with a team that specializes in building magnetic, strategic, and completely custom marketing for photographers.
Step 1: Discovery That Feels Like a Deep Breath, Not a Sales Pitch
We start every project with a real conversation. We want to understand:
- Where your business is now
- What’s working (and what isn’t)
- Who your dream clients are
- What goals you’re craving—but afraid to say out loud
Whether you need support with branding, website strategy, or SEO, North + South Agency will co-create a plan that feels aligned and actionable.
It’s never about making you fit into a system—it’s about building a system that fits you.
Step 2: Deep Strategy (That Finally Makes Everything Make Sense)
No more guessing why your bookings feel inconsistent.
No more wondering why your site isn’t showing up on Google.
Here’s what we focus on first:
- Clarifying your brand voice and value
- Identifying what your dream client is actually searching for
- Optimizing your website structure, copy, and flow
- Creating a content roadmap that works on your schedule
Want a preview of what that looks like? This blog post breaks down what Google actually cares about—and what we make sure is working in the background for you.
Step 3: Custom Deliverables That Feel Like “Finally, This Is Me”
Once the strategy is approved, we get to work.
Depending on your package, that might include:
- A new homepage that converts
- SEO-rich blog posts that position you as an expert
- Keyword research tied to your services + locations
- Branded Pinterest templates + meta data
- Internal linking structure + blog batching
Every word is written by someone who understands how photographers think—and how clients search.
Want to see it in action? Check out our post on how blogging can book more clients.
Step 4: Ongoing Support That Actually Feels Supportive
Our clients say it all the time:
“Working with you feels like having a partner, not just a service.”
We don’t ghost after launch. You’ll get tools, checklists, guidance, and sometimes a good-natured “post the blog!” nudge.
Whether you’re reworking your pricing, pitching to publications, or navigating a slow season, we’re in your corner.
We built this agency for creatives who are tired of guessing. Tired of doing it all. Tired of feeling like they’re not “doing enough.”
You’re doing enough.
We’ll help you do it smarter.
Final Thoughts: You Don’t Have to Do This Alone
Most photographers wait until they’re burned out, stuck, or deeply frustrated to ask for help.
But what if you didn’t have to reach that point?
Working with a photography marketing agency isn’t about handing off your business—it’s about stepping into your role as a CEO with support. With clarity. With a real strategy that reflects who you are.
And we’d be honored to build that with you.
Explore our packages, read through our blogs, or reach out if you’re ready. We’re already cheering you on.
