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Everything You Need to Know About SEO as a Wedding Photographer

June 3, 2025

A round-up of our most powerful blog posts for getting found online

If you’ve been feeling invisible on Google—or like your gorgeous website isn’t pulling its weight—you’re not alone. Most wedding photographers know that SEO matters, but figuring out where to start is a different story.

That’s why we’ve pulled together our entire SEO blog series into one simple, bingeable guide.

Whether you’re new to search engine optimization or ready to outsource it altogether, these are the posts that will help you rank higher, get seen, and attract the clients you actually want.


1. Wedding Photographer SEO: A Beginner’s Guide to Getting Found on Google

Start here.
This is the foundational SEO post every wedding photographer should read. It breaks down what SEO really is, why it matters in 2025, and how to start optimizing your site—without needing to be techy or analytical.

📌 Covers:

  • Keyword basics
  • Where to put your SEO content
  • Blogging for beginners
  • Google-friendly formatting tips

2. The 5 Most Common SEO Mistakes Wedding Photographers Make (and How to Fix Them)

If you’ve tried SEO and still aren’t seeing results, this one’s for you.

This post outlines the most common (and totally fixable) mistakes we see photographers make—like using the wrong keywords, ignoring internal links, or uploading 8MB images 🙃

📌 Covers:

  • Image SEO
  • Alt text mistakes
  • Blogging gaps
  • Slow site speed + mobile performance

3. Do You Need an SEO Expert as a Wedding Photographer?

If you’re wondering whether it’s worth outsourcing your SEO—or what working with an expert actually looks like—this post breaks it down clearly and honestly.

📌 Covers:

  • What SEO experts actually do
  • What results you can expect
  • When to DIY and when to delegate
  • Red flags to watch for when hiring

4. What Google Actually Looks At On Your Photography Website

No more guessing games.
This post walks through the real factors that affect your ranking—from site speed and structure to image compression and trust signals.

📌 Covers:

  • What Google prioritizes
  • How to structure your website for search
  • Technical things (explained in human language)
  • What really impacts your rankings

5. Your Photos Can’t Rank on Google—But Your Blog Can

This post bridges your visuals and your strategy.

If you’ve been leaning on your portfolio but not seeing leads roll in, this will help you understand the why—and how blogging can solve it.

📌 Covers:

  • Why Google can’t “see” your images
  • How to use your blog to show up in search
  • The role of LLM engine optimization (LLMEO) in modern visibility

Final Thoughts: SEO Doesn’t Have to Be Overwhelming—It Just Needs to Be Intentional

You don’t need to master algorithms or spend hours tweaking your site. You just need to understand how SEO works for photographers—and start showing up with consistency and clarity.

Start with one post. Pick one blog topic. Add one keyword.

That’s how real visibility is built.

And if you want help crafting a strategy or handing off the tech stuff so you can stay behind the camera? Explore our SEO services for wedding photographers. We’d love to help you be found—by the right people.

Photographer reviewing SEO blog strategy with laptop and notes—symbolizing a curated guide for wedding photographers who want to improve visibility and rank on Google.

We’re a collective of wedding industry outlaws who value liberation above all else. 

Founded in 2023, we were brought together by a desire for helping artists, a curiosity about the ever-changing wedding industry, and a passion for giving authentic craftsmanship the recognition it deserves.

If you are looking for a passionate team to remove the obstacles in your DIY marketing strategy so that you can shine, then we are the right agency for you.

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